Overview

With many different personalities floating around the world it is imperative to know how different ones act. When negotiating it will be worth knowing all you can about your counterpart, this includes their personality. Knowing if your counterpart will be aggressive if they are pressured or if the will be come defensive. Adjusting your negotiation strategy accordingly to both their and your personality strengths with impact the negotiation in a positive way. Planning is the most important part of any negotiation, not looking at personality can prove devastating in any negotiation.